Beatriz Rueda
Partner
Beatriz, an experienced relationship manager, brings over 20 years of financial industry expertise.
Originally from Barcelona, she has resided in Switzerland for nearly three decades. She holds a Bachelor in Business Administration from University Pompeu Fabra, a Master’s in Banking and Finance from the University of Lausanne and a CAS in Sustainable Finance from the University of Zurich. Beatriz is fluent in English, Spanish, Catalan, and French, with working knowledge of German and Italian.
Her diverse cultural background enables her to effectively serve clients across Europe, Latin America, and Asia. Beatriz focuses on delivering tailored services and solutions that address each client’s specific requirements.
Prior to joining Reuss Private, Beatriz developed her comprehensive wealth management skills at UBS Switzerland, working in investment advisory and structured credit departments. She champions sustainable investments and has a proven history of supporting female investors looking to enhance their financial knowledge.
In her free time, Beatriz expresses her creativity through clothing design and creation, and enjoys spending time with family in nature.